SERVICES

EDITORIAL DESIGN

Designing unique editorial layouts and visual aesthetics of books and other publications. I understand each project as a whole, making sure that there is a flow that potentiates the intention of each book’s contents.

  1. Books

  2. Magazines & newspapers

  3. Catalogs & brochures

  4. Look books

BRAND IDENTITY

Tailoring visual identities by understanding and portraying the nature and core values of a business, product or service. I strive to capture a brand’s personality and to communicate it accurately and consistently through its language, ensuring its memorability over time.

  1. Brand concept development

  2. Logo design

  3. Visual language and graphic systems

  4. Brand guidelines

BRAND COLLATERALS

Designing effective solutions and communication tools for a brand’s specific needs, whether printed or digital.

  1. Stationary

  2. Packaging

  3. Presentations

 

ART DIRECTION AND STYLING FOR INTERIOR AND SET DESIGN

Creating concepts that can materialize in projects that meet the client’s needs. I apply my aesthetic and spatial sensibilities to assemble different elements such as materials, textures, colors, furniture, accessories and/or props to create distinct atmospheres within a space.

  1. Interior design conceptual projects.

  2. Interior styling.

  3. Set styling and decoration.

 

BRANDING FOR SPACES, SIGNAGE AND WAYFINDING

Understanding of architectural projects in depth to be able to adequately capture the graphic identity of the brand in space. The signage concept always follows the architectural project and should always integrate harmoniously with its processes and materials. Very importantly, wayfinding and signage projects should be 100% human and user centered in order to fulfill their function.

  1. Signage concept creation

  2. Wayfinging systems based on zone definition and user circulation

  3. Material and production proposals in partnership with architects, industrial designers and/or other similar material and construction specialists.